Okay, for real..GUYS?! HOMIES!!!! My advertising buddies,
are you on CRACK?! What demon has possessed you to think it’s okay to advertise
MEN’s UNDERWEAR with ‘DUSTBIN BIEBER?’
And Calvin Klein, what were you thinking when some
advertising agency proposed this idea to you?
Some advertising agency: So we did a Market Analysis for your brand, and we
found that your Target Audience is ‘Females’ ranging from 18-21 with a HHI of
$150 million+ living in Canada.
Calvin Klein people: Okay, That sounds perfect!
Calvin Klein people: Okay, That sounds perfect!
Some advertising
agency: So our Advertising objective should be To Destroy brand’s image by 90%
amongst ‘Females’ ranging from 18-21 with HHI of $150 million+ living in Canada
Calvin Klein: Hmm, that is interesting. So who do you suggest we should have in the ads?
Calvin Klein: Hmm, that is interesting. So who do you suggest we should have in the ads?
Some advertising agency: After extensive research we suggest
to feature none other than Justin Bieber for the commercials.
Calvin Klein: WOW! So with Justin Bieber we can actually target both FEMALES and Males…..Sounds Good
Said NO ONE EVER!
Calvin Klein: WOW! So with Justin Bieber we can actually target both FEMALES and Males…..Sounds Good
Said NO ONE EVER!
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